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Accolades

GONG Creative Circle Awards 2025
HKG Metals
Poster Design Finalist

GONG Creative Circle Awards 2025
Re:Label
Packaging Design Finalist

GONG Creative Circle Awards 2023
Twomorrow Jewellery
Brand Identity Design Bronze

GONG Creative Circle Awards 2023
Twomorrow Jewellery
Best Integrated Design-led Campaign Finalist

Indigo Design Awards 2023
The Biggest Heist: Exposure Currency
Integrated Graphic Design for Social Change Silver

Indigo Design Awards 2023
META Performance
Website Design Silver

Indigo Design Awards 2023
META Performance
Branding for Graphic Design Gold

Indigo Design Awards 2023
META Performance
Branding for Services Gold

GONG Creative Circle Awards 2022
People Awards
Young Designer of the Year

GONG Creative Circle Awards 2021
People Awards
Young Designer of the Year Gold

GONG Creative Circle Awards 2021
The Biggest Heist: Exposure Currency
GONG for Good: Direct Bronze

Taiwan International Graphic Design Award 2021
PURGE
Corporate Identity Distinction

Indigo Design Awards 2021
An Honour to Geishas
Packaging Design Gold

GONG Creative Circle Awards 2019
PURGE
Brand Identity Design Bronze

GONG Creative Circle Awards 2019
PURGE
Poster Design Finalist

Taiwan International Graphic Design Award 2017
Yu Hua Tailor
Corporate Identity Distinction

GONG Creative Circle Awards 2017
Yu Hua Tailor
Brand Identity Design Finalist

Press

Visuelle
Re:Label — House of Adjaycent

BrandLog
House of Adjaycent Introduces Re:Label, a Refillable Skincare Trilogy for Creatives

Packaging of The World
Re:Label

Dieline
Re:Label Encourages Creatives to Rethink What They Bottle Up

The Brand Identity
House of Adjaycent Tackles Creative Burnout Through Skincare Design

Design Compass
Sleek and Solid Metal Graphics

The Brand Identity
House of Adjaycent Crafts a Typographic Identity for HKG Metals Rooted in Its Founder’s Initials

Brand New
It Takes Two to Morrow

New Norm Magazine
Twomorrow Jewellery

WE AND THE COLOR
META Performance Branding by Jay Liu

The Brand Identity
Jay Liu Channels the Theme of Transformation in His Sleek Variable Identity for META Performance

d+a Magazine
Visions of Tomorrow

Coconuts Singapore
PSA Video Urges Singaporeans to Report Domestic Worker Violence

Design Anthology
A Home Office with Room for Restoration

Packaging of The World
An Honour to Geishas

Mindsparkle Mag
An Honour to Geishas

Mindsparkle Mag
Reclaiming the Gaze

Marketing Magazine
#NoToFreeLabour

Fast Company
Let’s Ban ‘Exposure’ Once and For All

Il Mestiere
Issue 111 — Exposure Currency

Brand New
Exposure Currency — Jay Liu

Ads of The World
The Biggest Heist — Exposure Currency

Brand New
Friday Likes 301 — PURGE

Packaging of The World
Pod Labs

Dieline
How BuzzStopper Repellent Perfectly Balances Cute Illustrations and Lively Fonts

Ads of The World
Anti-Child Trafficking — Amnesty International

Dieline
This is The Most Adorable Insect Repellent We’ve Ever Seen

Minimalissimo
Yu Hua Tailor


Profile

Based in Singapore, Jay Liu is the founder and creative force behind the House of Adjaycent, a practice dedicated to shaping contemporary advertising and graphical communications.

Self-taught and uncompromising in pursuit, his work transcends the boundaries of advertising and design, earning recognition from international platforms including Fast Company, Brand New, The Brand Identity, Dieline, New Norm, Little Black Book, Il Mestiere, Campaign Asia, d+a Magazine, Mindsparkle Mag, Minimalissimo and UnderConsideration.

Jay has been named Young Designer of the Year twice at the GONG Creative Circle Awards, and has received accolades from Spikes Asia, ONE Show Asia, and Indigo Design Awards. Through it all, the House upholds one guiding principle—creativity with intent knows no category.

Jay Liu | House of Adjaycent founder